Privacy policy

Privacy Policy for Bonté

Last Updated: 6th March 2026

Welcome to Bonté. We are an independent ethical womenswear brand committed to transparency — not just in our garments, but in how we handle your data. Whether you are a retail customer or a wholesale partner, we protect your information with the same care we put into our collections.

1. Information We Collect
We collect personal information to provide our services and fulfil your orders:
  • Directly from you: Name, billing/shipping address, email, and phone number when you make a purchase or register for a wholesale account.
  • Wholesale Clients: In addition to the above, we collect business names, VAT numbers, and trading history.
  • Automated Data: When you visit our Shopify-hosted store, we automatically collect information about your device, including your IP address and how you interact with the site via cookies.

2. How We Use Your Data
We process your data under the following legal bases:
  • Contractual Necessity: To process payments, ship your orders, and manage wholesale accounts.
  • Legitimate Interests: To prevent fraud, improve our website, and provide customer support.
  • Consent: To send you our "Bonté Ethics" newsletter or marketing updates (which you can opt out of at any time).

3. Third-Party Sharing
We never sell your data. We only share information with partners essential to our operations:
  • Service Providers: Shopify (our e-commerce platform), payment gateways (e.g., Stripe, PayPal), and our carbon-neutral delivery partners.
  • Wholesale Operations: Third-party logistics or accounting software used to manage B2B orders.
  • Legal Requirements: If required by law to comply with tax obligations or fraud prevention.

4. Shopify & International Transfers
As a Shopify-hosted store, your data may be stored on Shopify’s secure servers in the US and Canada. We ensure these transfers comply with UK GDPR through Standard Contractual Clauses to keep your data safe.

5. Your Rights
Under UK GDPR, you have the right to:
  • Access the personal data we hold about you.
  • Rectify any incorrect information.
  • Erase your data ("the right to be forgotten").
  • Object to direct marketing.
To exercise these rights, please email us at hello@bonteandco.com.

6. Security
We use industry-standard SSL encryption to protect your data during checkout. We retain your information only as long as necessary for tax, legal, or accounting purposes.

7. Contact Us
For more information about our privacy practices, or if you have a complaint, please contact our Data Privacy Lead at hello@bonteandco.com.